Jobseeker Advice  /  Career Direction

Career Direction

Career Planning

Our career is a significant part of our lives. Sadly, for many people, work represents a duty, or a burden, merely a means to an end, an interruption to the weekend.

“… 80% of people believe they’re in the wrong job or career.”

How can you become one of the fortunate minority that love their job or career? Here are some practical steps to help you discover a career you’ll really love:

First, Know Thyself!

It’s impossible to make confident decisions about the type of work and type of work environment in which you’ll meet your full potential unless you first understand what you want, how you behave and how you feel.

A great way to fast-track this understanding is to use modern psychological assessment tools.

If you are currently employed ask yourself this question, “What would need to change with my current employment situation for me to want to stay?” You may find that your easiest and best career solution lies in tackling and resolving the issues within your current workplace.

Trends in the world of work

If you’re determined to move on, you need to track some trends. What are the growth and emerging industry and associated vocational sectors in Australia?

Before you explore new career possibilities it is essential to understand the job marketplace. The last thing you want to do is to invest time, money and precious energy in a new career only to find there are few jobs, or the sector is in decline. These days most of us will work into our sixties or even seventies, so it is essential to ask: what will my chosen career field look like then?


Planning your career is a big project and like all projects, the quality of the outcome is directly related to the quality of the thinking and planning up front. Imagine building a new house without a plan!

Few people have the research skills or access to essential information to fully plan a new career, to take into account all the possibilities, opportunities and risks involved. We recommend that you invest a few hundred dollars with the right career guidance professional. This will pay handsome dividends and you may even find that the investment is tax deductible (check with your accountant). Consider doing a personal SWOT analysis (examining the Strengths, Weaknesses, Opportunities and Threats involved in your chosen path).

Deciding on the right career path is a complex undertaking. This article seeks to stimulate your thinking and get you to explore your options.